CHEMICOTEX is one of East Africa’s leading fast moving consumer goods companies .The company’s largest and best know brand is Whitedent toothpaste which is used by more than 20 million Tanzanians everyday ! Whitedent is the clear market leader in Tanzania and is also available to consumers in Rwanda, Kenya, Zambia, Malawi and South Africa.
In skin care Bannisters Glycerine is used everyday by families to protect and care for their skin. Other leading brands in the skin care portfolio include Sweetheart, U&Me and Siri creams while Bodyline and Zawaddi Zanzibar are the key petroleum Jelly and Pomade lines. ChemiCotex also has a range of hair care brands marketed under the Afro-Gel and Soft Touch brands. The company operates a food division in Tanzania selling and marketing – Chemi-Cola squashes which have been used by Tanzanian families for decades and the Simba Chef range of ingredients that consists of bi-carbonate, baking soda, vinegar, jams and pickles.
Vits is our glucose energy brand available broadly in retail outlets and pharmacies. The company also operates a stand alone business to business division specializing in the provision of speciality plastics and metals.
The company was initially founded in the late 1970s but expanded rapidly from 2000 with the merger of Chemipack and Cotex Industries to create ChemiCotex and establish a modern facility in Mbezi in Dar es Salaam. The plant has seen significant investments in the latest filling and mixing technologies to ensure our brands offer outstanding quality.
The regional headquarters remain on the same site. In 2003 the company invested heavily in building its own distribution network in Tanzania and today you can see the companies vehicles taking our brands from our 12 branches and distribution centers to almost 10,000 customers every week.
Internationally ChemiCotex started exports in 2009 and now has a full subsidiary in Rwanda and partner distributors who manage our brands in Kenya (2009), South Africa (2010) , Zambia (2011) and most recently Angola. 2011 saw a major investment in the company with HSBC (www.hsbc.com) Satya Capital (www.satyacapital.com) Catalyst Principal (www.catalystprincipal.com) becoming shareholders in the company with the Mac Group the original owners.
This is providing additional expertise that will ensure we take Chemicotex achieve its goal of , becoming a pan African Consumer goods company providing consistently high quality, trusted by consumers and available whereever and whenever they are
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